Our friend Rob Hatch sent me a link to Do the math with your gas, about keeping your gas cost down by shopping locally. It immediately made me think of your small town, shop local campaign. This is a great new reason to mention when promoting the benefits of shopping locally.
You do have a shop local campaign, right? Whether it’s your own business, or your whole community, you need to be reminding people why to buy from you in your small town.
More shop local campaign resources:
- Best “Shop Local” campaign ever!
- Top Ten Reasons to Shop Local
- Local stores worth 3 times more than chains
UPDATE:
You’ll find a lot more ideas in our Shop Local Campaigns for Small Town ebook.
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- About the Author
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Becky started Small Biz Survival in 2006 to share rural business and community building stories and ideas with other small town business people. She and her husband have a small cattle ranch and are lifelong entrepreneurs. Becky is an international speaker on small business and rural topics.
Marc A. Pitman, CFCC says
Hi Becky! Leave it to Rob to be yet ANOTHER connection between you and me! :)
Kristin Gentry says
Thanks for the link (through Third Tribe). Great info here! Subscribing to your RSS now as I still have a lot to learn RE: my http://tnbuylocal.com/ campaign!
ShopCity.com says
Excellent resource, Becky!
We love your step-by-step guide and are recommending it as a resource to the communities that are running their shop local campaigns with the ShopCity.com platform.
Keep up the great work!
Colin