Guest post by H. E. James, MBA Marketing a rural business is never easy. Standing out from the crowd of larger businesses with bigger budgets isn’t easy, but social media has made the marketing world a much smaller place. At the same time, it may feel that there are too many social media platforms to […]
Podcasting basics
Your fellow reader Rhonda Howell asked for tips, tricks, and sound advice for podcasting. Since I’ve dabbled with podcasting on and off since 2006, I wanted to offer my opinion on some basics. Step 1. Know what you want to say. Have a purpose for your podcast. Write down the reason you’re creating a podcast. What […]
Multiply your tours
Do you have a paper brochure for a walking tour? or barn quilt tour? or driving tour? Here are seven ways to take that same tour, reach new potential visitors, and make your tourism website easier to find in searches. See, different types of people visit different places online. So every different way you can post your […]
9 ways to drive engagement and draw a bigger audience on Twitter
Dean Abbott @DeanAbbott told me (on Twitter, of course) that he was thinking about how to drive engagement and draw a bigger audience on Twitter. I gave a few suggestions that might be helpful for you, too. Follow smart people. They are more interesting to engage with and easier to learn from. Watch for the […]
